B2B Short Form Video Playbook: Make the Complex Simple, Deliver the Essentials Fast
As more professionals turn to short form videos for information, effective B2B communication hinges on making complex ideas clear within seconds. According to the LinkedIn × Ipsos 2025 Marketing Report, 78% of B2B brands are using video content for marketing, and 56% plan to increase investment in the next year. Nearly half of B2B marketers […]