Our Team

Meet Our Management!

Shirley Soh

cacaFly Malaysia Operation Manager

Responsible for cacaFly Malaysia's internal operations and the planning of digital marketing courses, she is highly experienced in project management, event planning, and e-commerce industry, serving clients from different industries such as EC, beauty, apparels etc.

Mabel Loh

cacaFly Malaysia General Manager

As the GM of cacaFly Malaysia, she has a combined and diverse experience in the FMCG industry, traditional media agency services, and the digital marketing industry. Serving clients such as Toshiba, Panasonics, Sharp, L’oreal Group, P&G Group etc.,

Sam Tsai

cacaFly
GM, Int'l Business Division

Currently serving as General Manager of cacaFly's International Business Division, Sam oversees cacaFly's business operations in Vietnam and Malaysia. Sam has 25 years experience in the internet industry, previously served as VP of a leading e-commerce group listed in Taiwan for over 15 years, Chief Operating Officer of three subsidiaries and General Manager of two. Management portfolio includes e-commerce, cross-border transactions, payments, communications, and digital marketing.

Adeline Lin

cacaFly
Senior VP of Operations

Has served clients such as ASUS and ABN AMRO, with expertise in leveraging big data to integrate and analyze the strengths of various digital media. Skilled in short-, mid-, and long-term strategic planning to deliver tailored business impact and maximize advertising value. Well-versed in digital product strategy development and agency services.

Inky Liu

cacaFly
Digital Director

Well-versed in the dynamics of the digital ecosystem and new media characteristics. Experienced in aligning with the needs of renowned brand clients by delivering precise communication strategies, planning, and execution. Strong in consumer behavior insights to help clients balance brand strategy with marketing performance.

Evelyn Lien

cacaFly
Assistant Product Manager

Focused on media product planning, KOL marketing, and performance analysis across industries. Skilled in Facebook, Google, and Amazon ads, with strengths in strategy and creative optimization. Leads marketing initiatives in Malaysia while connecting Taiwan HQ resources for cross-border growth.