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Marketing Tips

Mastering Website Data For Outstanding Advertising Results

Traffic not only attracts visitors but also drives revenue! However, facing the constantly rising costs of traffic has become an undeniable challenge for various brands. In the face of such challenges, do you think the only solution is to continually increase advertising budgets? No!

Marketing Tips

E-commerce Must Read! In-Depth Analysis of GA4 Raw Data Architecture

This article will guide you through the architecture of GA4 raw data and explore the practical application of raw parameters in tracking consumer behavior for both “e-commerce” and “brand” perspectives. After understanding these parameters, we’ll delve into how to effectively apply them on a brand’s official website or e-commerce platform.

Marketing Tips

Major Privacy Updates for Instagram and Messenger! User Experience Elevated Once Again!

Instagram has introduced a series of updates to enhance its information and comment filtering systems, accompanied by new warning features. Additionally, there is an increased focus on strengthening users’ online privacy, providing a more secure internet experience. Let’s explore together with cacaFly to discover these exciting updates!

Marketing Tips

Why Does Your Shopify Need to Connect to GA4?

Shopify needed to connect to GA4 to improve data analytics and monitoring. TenMax GA4 import solution team overcomes these challenges to provide Shopify merchants with more complete competitive advantage and data insights!

Marketing Tips

Maximize the Value of Your Surveys! How to Perfectly Analyze Zero-Party and First-Party Data with GA4?

With the rising awareness of privacy, governments and tech giants worldwide are introducing policies in response. For instance, Google plans to block third-party cookies in browsers by 2024, and Apple restricts app developers from tracking the Identifier for Advertisers (IDFA) without the user’s explicit consent. In this context, “first-party data” and “zero-party data” that brands legitimately collect have become lifelines. Maximizing the application of data, achieving optimal marketing effectiveness through limited tracking, has become one of the hottest topics in the digital marketing industry.