What is OMO? A Seamless Integration of Online and Offline Customer Interaction and Purchasing Experience
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Cyberbiz’s solutions tackle these issues with a template-based approach for online stores. They offer OMO functionality for unified consumer data management and over 100 promotional tools for tailored marketing campaigns.
Successfully Expanding I LOVE YOO! into Diverse Markets With New Traffic Development
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Food is an indispensable part of daily life, ensuring that the food and beverage industry consistently experiences stable demand, despite intense competition. In the face of such competition, I LOVE YOO! aims not only to strengthen its existing Chinese customer base but also to introduce traditional Chinese cuisine to a wider audience. The brand is dedicated to continually increasing its popularity among the diverse Malaysian population.Let’s see how cacaFly Malaysia effectively expanded I LOVE YOO!’s reach in Malaysia’s diverse markets by developing new traffic
消费者爱“手滑”又爱退货,靠 AI 来阻止!H&M 也在用,怎么帮品牌省成本?
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网购虽然方便,但由于无法直接看到商品实体,因此需要退换货。不过对零售商来说退货是一笔成本,随着通膨和退货率的升高,这些公司发现使用AI或许是个好方法。
人气韩团带中小企业冲全球!“韩流变现”新招:怎么让偶像们愿意参与?
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从韩国政府领头的“CAST”计划,可以看出韩流变现的野心。
LinkedIn 二度裁员砍近 700 人!但为何能狂吸Z世代,稳操 “干货” 营收翻倍?
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社群平台正处于群雄争斗的战国时代,Instagram与短影音争抢你的眼睛,推特被马斯克收购后一团乱,现在杀出重围的似乎是微软的LinkedIn。
Threads “雪崩式退烧”,祖克柏还有自信冲 10 亿用户?Meta 还有哪些野心?
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Meta公布本季財報後,祖克柏再次重申,對目前用戶嚴重下滑的Threads非常有信心,為什麼?
Twitter 改名 X、扰民的“超强光”招牌拆下了!马斯克为何执着于一个英文字母?
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大家熟悉的“Twitter”名称及那只蓝色小鸟,都即将走入历史,马斯克正式将 Twitter 更名为X,同时蓝色小鸟也更换成新设计的 Logo。
TikTok 无惧审查,拟在美推出电商平台! TikTok Shop 强攻东南亚,秘诀在「冲动下单」
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TikTok Shop 在东南亚大举扩张,看准社群商务及平台用户优势,悄悄瓜分电商市场,对当地购物平台 Shopee 和 Lazada 形成的威胁越来越大。
Meta 终于转向!祖克柏 “效率年” 将重心转向 AI,但对元宇宙还没有放弃?
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Facebook 母公司在 3 月 14 日除了宣布裁员 10,000 人的消息外,同时也宣布该公司接下来的首要投资重点为 AI(人工智慧),不再以推动元宇宙为主,呼应 Meta 执行长马克‧祖克伯( Mark Zuckerberg )所谓的 “效率年” 政策。
Twitter 广告模式 “要学Google”,马斯克下令 7 天改善!为何专家认为无法复制?
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去年11月,推特(Twitter)执行长伊隆・马斯克(Elon Musk)在旧金山总部宣布裁员结束,共计约三分之二的员工遭到裁撤。但先前又有消息传出他解雇了数十名员工,包括一名直接与他汇报的下属,主因是这次他把脑筋动到推特的定位广告上,要求在一周内改善。究竟马斯克的广告策略为何?推特员工可能达成吗?