2024 Instagram Algorithm Update. Original Creators Prioritized: Creators Will Encounter New Opportunities!

To provide all creators with fair exposure opportunities, Instagram once again introduced a major algorithm update in April 2024! The focus of this update is to prevent creators with large followings and high traffic from monopolizing all exposure opportunities. Instagram hopes to create a fairer algorithm that gives smaller creators more active space, encouraging them to produce more high-quality and original content. So let’s have cacaFly Malaysia guide us through the key updates this time!