Google Cloud Next ’25 Recap: Top 6 AI Technologies Shaping the Future 

Google Cloud Next ’25 made a grand debut in Las Vegas, spotlighting how AI is reshaping business transformation on a global scale. This year’s conference showcased more than 500 real-world AI customer success stories and was headlined by Google and Alphabet CEO Sundar Pichai alongside Google Cloud CEO Thomas Kurian, revealing the latest technology developments […]

[Google Marketing Live 2025 (Part 2)] Key Updates from Google Ads’ New AI Features

After reading the previous article, are you still craving for more? Let’s dive deeper into Google’s latest updates with cacaFly! 5/ Creative Tools Upgraded: AI-Powered Ad Asset Generation With Asset Studio and Product Studio, Google has made the creative production process more automated and flexible. Images can be extended into videos, assets can dynamically adapt […]

Father’s Day 2025: Turning Market Insight into Real Marketing Impact

Father’s Day is gaining momentum in Malaysia, and so is the opportunity for brands. In Malaysia, recent years have seen significant growth in search interest and sales related to men’s lifestyle products, tech gadgets, and experience-driven gifts. Brands that understand what dads want and deliver it on the right platforms can unlock real growth during […]

Reels Performance Revealed: Boost Your Brand Impact and Drive Growth!

In today’s fast-evolving digital marketing world, how can brands capture attention, spark emotions, and drive consumer behavior in seconds? The answer is becoming clearer — Reels is rapidly becoming a powerful growth engine. As one of Meta’s top short video formats, Reels combines creativity, high interactivity, and wide reach to connect brands with global audiences. In this article, we […]

Latest Meta Ads Updates: 4 Key Highlights You Need to Know

Update 1: Expanded rollout of generative AI features and new Branding tools in Advantage+ Creative We are expanding the availability of background generation and full image generation – generative AI features inside Advantage+ creative to more advertisers. I am also excited to introduce the launch of a suite of Branding tools that allows you to […]

Mother’s Day Marketing! Analysis of Past consumer Trends And How Brands Should Act This Year

Mother’s Day is not only a significant occasion for family bonding but also a peak shopping season where brands and retailers compete for consumer attention. In 2024, the market demonstrated strong consumer spending power, with vertical e-commerce merchants reporting an average revenue increase of nearly 30%. Meanwhile, the comprehensive e-commerce platform MOMO achieved double-digit annual growth, indicating that the Mother’s Day economy continues to thrive.

The Art of Emotional Marketing! 5 Strategies to Create Sales Breakthroughs and Boost Brand Loyalty! 

Did you know that emotions influence purchasing decisions? 

Today, emotional marketing is regarded as a key strategy for building relationships between brands and consumers, with the goal of increasing sales, enhancing brand awareness, and strengthening customer loyalty. This article introduces five emotional marketing strategies to help your brand create a deeper emotional connection and secure a lasting place in consumers’ hearts!