In the blink of an eye, the four-year global sports event is approaching. This year’s event is not only the first major sports event open for live audience participation after the pandemic, but also the largest sports event ever held in France. It is hailed as the biggest global sports event in the past decade, drawing significant public attention. This year’s event will open on 26 July and conclude on 11 August, and in order to gain more consumer attention during the event, major brands have been laying out advertisements and using innovative AI technology to enhance their brand experience, in an effort to raise brand awareness during this prime time.
Social media marketing is one of the indispensable marketing methods at present. XHS, as a popular app in recent years, has emerged from numerous social media platforms to become one of the mainstream platforms for social media e-commerce promotion. It wields significant influence in consumer purchase decisions, prompting many domestic and international enterprises and brands to establish a presence on XHS for promotion and to apply for professional accounts. A XHS professional account not only symbolizes official certification but also grants users access to advanced marketing tools, enhancing brand marketing effectiveness. Today, let cacaFly Malaysia guide you through the process of applying for a professional account!
XHS is currently a highly popular social media platform, with over two million users in Malaysia. “XHS” has become one of the platforms crazily pursued by female users. Whether you are an experienced own media operator or a newcomer, you have the opportunity to monetize traffic on XHS! Optimizing titles and cover images is basic, but are there any other methods to increase traffic? Yes! Today, let cacaFly Malaysia tell you about three hidden tips to help you gain official traffic for free.
Traffic not only attracts visitors but also drives revenue! However, facing the constantly rising costs of traffic has become an undeniable challenge for various brands. In the face of such challenges, do you think the only solution is to continually increase advertising budgets? No!
This article will guide you through the architecture of GA4 raw data and explore the practical application of raw parameters in tracking consumer behavior for both “e-commerce” and “brand” perspectives. After understanding these parameters, we’ll delve into how to effectively apply them on a brand’s official website or e-commerce platform.
In this article, we will take it a step further by consolidating the website and survey data collected by GA4 into BigQuery, fully leveraging the marketing application value of first-party and zero-party data.
