
After reading the previous article, are you still craving for more? Let’s dive deeper into Google’s latest updates with cacaFly! 5/ Creative Tools Upgraded: AI-Powered

At this year’s Google Marketing Live (GML 2025), Google unveiled a series of impactful updates focused on three major areas: AI-powered innovation, expanded automation, and cross-platform integration.

Update 1: PMax Customer Retention Goal Now Fully Launched Performance Max (PMax) now supports the customer retention goal for all advertisers. This feature helps re-engage

Update 1: Demand Generation Campaigns Now Support 9:16 Images for Full-Screen Experience Starting March, Demand Generation Campaigns (DGC) support 9:16 vertical image uploads. This allows

With the rapid development of digital marketing, the frequency of communication between businesses and users is continuously increasing. However, managing a large volume of private messages often leads to delayed responses, low communication efficiency, and a negative impact on user experience and conversion rates. As a leading social commerce platform, XHS offers various tools to help businesses optimize customer service, especially the private message management as being a key function. To enhance the efficiency of private message interactions, XHS has introduced the “Private Message Module”, a management tool designed specifically for XHS’ Pro Accounts. This tool helps brands streamline message management, improve user engagement, and achieve more precise customer outreach.

In the rapidly evolving social media landscape, Instagram continues to innovate with a series of new features designed to help brands and creators engage more effectively with their audiences. For marketers, understanding and leveraging these updates is crucial for enhancing brand visibility, optimizing customer experiences, and increasing user engagement. This article delves into five of Instagram’s latest features, exploring how they foster social interaction, improve marketing efficiency, and provide brands with innovative opportunities.