Ramadan, the fasting month, is a big deal in Malaysia. With our mix of cultures, it’s for sure that Ramadan is a major event here. Muslims make up most of the population, about 61.3%, so when Ramadan rolls around, it’s like a gold rush for businesses.
Traffic not only attracts visitors but also drives revenue! However, facing the constantly rising costs of traffic has become an undeniable challenge for various brands. In the face of such challenges, do you think the only solution is to continually increase advertising budgets? No!
As marketers, we can deeply feel the constant changes in the digital marketing field every day. For instance, the rapid rise of Artificial Intelligence (AI) in 2023 is a typical example, and this phenomenon is expected to continue evolving in 2024. In addition to the advancements in AI technology, user preferences also constantly change with the times and trends. Despite the fast-paced nature of the digital marketing field, it is precisely this dynamic nature that makes it intriguing! Moving forward, let’s follow the footsteps of cacaFly Malaysia and delve into the three major aspects of strategy, tools, and content. Let’s explore the future of digital marketing and uncover the trends for this year!
cacaFly Malaysia, a prominent digital marketing consultancy, proudly announces its official partnership with Infobip, a global cloud communications platform. This strategic collaboration is set to revolutionize customer communication solutions for local businesses in Malaysia, enhancing customer experiences and accelerating business growth.
OpenAI 在旧金山举办了首届开发者大会，端出GPT-4 Turbo、开放客制化打造ChatGPT、以及能够打造小帮手的Assistants AP。
网购虽然方便，但由于无法直接看到商品实体，因此需要退换货。不过对零售商来说退货是一笔成本，随着通膨和退货率的升高，这些公司发现使用AI或许是个好方法。
