Stand out from the 2024 Global Sports Event: Capture consumer attention with creative advertising!

In the blink of an eye, the four-year global sports event is approaching. This year’s event is not only the first major sports event open for live audience participation after the pandemic, but also the largest sports event ever held in France. It is hailed as the biggest global sports event in the past decade, drawing significant public attention. This year’s event will open on 26 July and conclude on 11 August, and in order to gain more consumer attention during the event, major brands have been laying out advertisements and using innovative AI technology to enhance their brand experience, in an effort to raise brand awareness during this prime time.

XHS Professional Verified Account Application Guide: Key Steps to Building Brand Influence!

Social media marketing is one of the indispensable marketing methods at present. XHS, as a popular app in recent years, has emerged from numerous social media platforms to become one of the mainstream platforms for social media e-commerce promotion. It wields significant influence in consumer purchase decisions, prompting many domestic and international enterprises and brands to establish a presence on XHS for promotion and to apply for professional accounts. A XHS professional account not only symbolizes official certification but also grants users access to advanced marketing tools, enhancing brand marketing effectiveness. Today, let cacaFly Malaysia guide you through the process of applying for a professional account!

Successfully Expanding I LOVE YOO! into Diverse Markets With New Traffic Development

Food is an indispensable part of daily life, ensuring that the food and beverage industry consistently experiences stable demand, despite intense competition. In the face of such competition, I LOVE YOO! aims not only to strengthen its existing Chinese customer base but also to introduce traditional Chinese cuisine to a wider audience. The brand is dedicated to continually increasing its popularity among the diverse Malaysian population.Let’s see how cacaFly Malaysia effectively expanded I LOVE YOO!’s reach in Malaysia’s diverse markets by developing new traffic

2024 Instagram Algorithm Update. Original Creators Prioritized: Creators Will Encounter New Opportunities!

To provide all creators with fair exposure opportunities, Instagram once again introduced a major algorithm update in April 2024! The focus of this update is to prevent creators with large followings and high traffic from monopolizing all exposure opportunities. Instagram hopes to create a fairer algorithm that gives smaller creators more active space, encouraging them to produce more high-quality and original content. So let’s have cacaFly Malaysia guide us through the key updates this time!

Three Hidden Tips on XHS to Ride the Official Traffic for Free!

XHS is currently a highly popular social media platform, with over two million users in Malaysia. “XHS” has become one of the platforms crazily pursued by female users. Whether you are an experienced own media operator or a newcomer, you have the opportunity to monetize traffic on XHS! Optimizing titles and cover images is basic, but are there any other methods to increase traffic? Yes! Today, let cacaFly Malaysia tell you about three hidden tips to help you gain official traffic for free.

The analytics tool favored by marketers: Seven key upgrades in GA4 functionality

Google Analytics(GA)is a website analysis tool used by 95% of marketers worldwide. Its simple and clear interface allows marketers to easily obtain detailed website data. The commonly used Universal Analytics version of GA will cease data collection entirely in July of this year, and past data will disappear. In its place, the new Google Analytics 4 (GA4) will be introduced. It can collect more comprehensive and detailed data, while also reducing the difficulty for marketers in collecting data. Now, let’s take a look at the differences between Universal Analytics and the new GA4 with cacaFly Malaysia!

Meta Advertisement Updates! Helping E-commerce Entrepreneurs Seize Opportunities

In response to the booming trend of online shopping, Meta has recently introduced several advertisement updates. These updates not only strengthen the AI technology but also add features to optimize marketing processes for retailers, significantly enhancing Meta’s competitiveness as a marketing channel. Let’s delve into these updates with cacaFly to help your business thrive!

2024 Malaysia’s Latest Digital Trends: 9 Key Highlights Unveiled

Every year, the authoritative consulting firm We Are Social releases a comprehensive digital trends report, examining the digital usage patterns of countries worldwide through in-depth data research and analysis. The latest edition of “Digital 2024: Malaysia” has just been released! cacaFly Malaysia has compiled 9 key insights from the report to share with you. Let’s take a look together

Back up GA3 now! Introducing four methods for backing up GA3

Google Analytics 4 (GA4), launched at the end of 2022, introduces flexibility and features such as device ID identification that Google Analytics 3 (GA3) lacked. Additionally, Google has announced that as of July 2024, Universal Analytics data will be completely cleared. This signifies the end of GA3 and marks the beginning of embracing the more powerful data analytics tools of GA4. However, this does not mean we should immediately transition to GA4 and disregard past data from GA3. This article will guide you on how to navigate such a transition effectively.

UTM Unveiled: A Key Player in tracking Web Traffic

Have you ever considered where your website traffic comes from? Is it from advertisements or newsletters? 

Collaborating with numerous Key Opinion Leaders (KOLs) may have brought significant traffic to your site, but have you pondered which KOL is genuinely effective?

Understanding which traffic contributes to revenue conversion allows you to identify and reduce advertisements that do not convert. Allocate more budget to ads with revenue, maximizing the efficiency of every marketing expense!