In the digital age, understanding consumer behavior and preferences comprehensively is crucial for brands! When brands understand the behavior and preferences of consumers both online and offline, they can more precisely target their audience, helping to deliver advertisements accurately to the primary and potential audience.
CacaFly Malaysia attended the TikTok event held in Malaysia for Ramadan 2024 on November 8th. This was a physical event launched as part of TikTok’s marketing plan for Ramadan 2024.
With multiple year-end holidays approaching, Meta has released an article about the new features launched for creators on Instagram and Facebook. The aim is to provide new incentive mechanisms within the products to assist creators and brand partners in leveraging the holiday season as a business opportunity, promoting brand content, and achieving peak performance. Let’s explore more with cacaFly!
社群平台正处于群雄争斗的战国时代，Instagram与短影音争抢你的眼睛，推特被马斯克收购后一团乱，现在杀出重围的似乎是微软的LinkedIn。
Infobip is a leading brand in omnichannel customer communication platforms, solving business issues for brands through data and technology. Recently, they held a Partners Day, bringing together many experts in the field of Martech to discuss observing user experiences, optimizing consumer journeys through member segmentation, and creating efficient marketing processes.
TikTok recently launched a video series called ‘Made for TikTok.’ In these videos, various advertising experts and company executives are interviewed. They share their insights and techniques on how they use TikTok for brand promotion in their actual professional careers through conversations with the host.
